Strategic Planning and Technology Evaluation

You work in a fast-paced business environment and it's almost impossible to stay abreast of technologies specific to your industry and business focus. Trying to understand the difference between bleeding-edge, emerging, early-adopter, and mainstream technology can be challenging at best. As a startup or growing organization, you want to ensure that any web-based solution you select today will provide flexibility, growth, and low cost-of-ownership in the future.

When making technology choices, there are a variety of questions you need to ask yourself.

  • If I choose a mainstream technology, will this be outdated by the time I fully implement? Will it be flexible enough to support my growing business?
  • If I choose an emerging or early adopter technology, am I boxing myself into a solution that might not go mainstream or be widely adopted? If so, what are the implications?
  • Can I find personnel to develop, install, maintain, and grow my solution? If so, can I find them at a reasonable price? Can my current staff perform basic maintenance tasks such as adding or changing data?
  • What is my real cost of ownership based upon a timeframe of five years?
  • Will all of my systems, both internal and external, integrate and work together or am I developing islands of functionality and data?
  • What are the historical upgrade or migration paths for my chosen technology and what can I expect in the near future?

As you can see, there are a considerable number of factors to weight when choosing any web-based technology.

After understanding your business goals and the trends within your organization's industry, the next step of the process is evaluating the systems and technologies that best meet your needs. Narrowing down vendors and products can be an overwhelming task given the wide variety of features, licensing models, and costs. There are common business models for web-based technology vendors and there are some emerging ones that might or might not make an impact to your business. Understanding the go-to-market strategy of your selected technology and vendor is a key piece of your evaluation plan.

At the front-end of this process, you can engage JordanJr to help you make informed choices about your vendor and technology selection and how it will impact your business in the short and long term. In the end, there are trade-offs with any technology implementation. Make sure you understand these upfront, before you commit to a vendor or product, so that you can reduce your risk and plan for more predictable costs.

Give us a call or contact us today! We're always happy to conduct a no-cost initial consultation about your specific Internet technology needs.