Along with product demonstrations, visitors needed an easy way to access product information, installation instructions, and specifications. JordanJr worked with American Lighting to develop an iPad microsite that allows showroom visitors to browse product information, watch videos, view situational product photos, and access technical and marketing resources. In addition, the microsite enables American Lighting sales representatives to capture leads during showroom visits.
The microsite was built on a Drupal and LAMP platform that is housed in the mobile showroom. Adaptive/responsive theme development was implemented due to the microsite requirement to run on an iPad to a large LED display.